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Rebecca
Nordstrom Corporate Buyer
Decorative Accents
Stores: North East Mall in Hurst, TX; Houston Galleria in Uptown Houston, TX; Woodlands Mall in Woodland, TX.
Simulated Buying Season
Mission Statement
Customer Demographics
Nordstrom's decorative accents is focused on giving clients quality, luxury goods by designer labels. We have everything you need in home decor--from vases to figurines and sculptures. We offer the hottest trends by the best designers at the highest quality. Our associates will make your shopping experience relaxing, enjoyable, and fulfilling. We guarantee it will be one to remember.
Store 1:
North East Mall
Hurst, TX
Average Age
35.3 years
Average Family Income
$79k
Average Purchase
$200-$600
Fashion Attitudes: Conservative
Lifestyle: Suburban Middle Class
Store 2:
Houston Galleria
Uptown Houston, TX
Average Age
33.6 years
Average Family Income
$119k
Average Purchase
$800-$1,500
Fashion Attitudes: Fashion Forward
Lifestyle: Young High-Class
Store 3:
Woodlands Mall
Woodlands, TX
Average Age
35.9 years
Average Family Income
$100k
Average Purchase
$300-$900
Fashion Attitudes: More Conservative
Lifestyle: Young Upper/Middle-Class
Department Trends
Modern Tribal
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Quartz Crystals
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Concrete
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Trending Colors
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Competition
Target Market: women 30-40 years
Brands: All Roads Design, Anna Westerlund, Anthropologie, Archive New York, Avandi, Bunglo
Pricepoint: $10-$600
Assortment: small variety
Style: boho-chic, grown out of Urban Outfitters
Target Market: women 20-30+ years
Brands: Private vendors; CoffeepassionUS, AirPlantDesignStudio, BellasPersonalGifts
Pricepoint: $1-$15,000
Assortment: huge variety
Style: one of a kind, customizable pieces
Six Month Plan
Sales by Classification
Department Plano-Gram
Assortment Plan
Distribution Percent to Total
Vendor
Zodax
Easy, Tiger
Kate Spade
Creative Co-Op
Other Vendors
New Vendors
Totals
25%
15%
15%
15%
20%
10%
100%
$22961.77
$13777.06
$13,777.06
$13,777.06
$18,369.42
$9,184.71
$91,847.09
Travel Itinerary
Destination: Atlanta, GA
Show: Atlanta Gift & Home Furnishing Market
Dates: Jan. 9-12
Event Planner
Product Development
Quartz Lacquer Box
By Kate Spade
Exclusively at Nordstrom
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The Quartz Lacquer box will be the first time that Kate Spade has played around with the quartz trend. Their devotion to bold colors will compliment the jewels excellently. It will be available in a black, white, or pink box with violet or white quartz set in gold.
20% of proceeds go to Susan G. Komen foundation for the cure of Breast Cancer.
Cost: $56.00
Retail: $125.00
November 2017
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